CES is the preeminent technology and innovation event each year. When you think of it, you think of high technology and gadgets galore.
What you don’t think of, however, is greeting cards.
As a seven-year attendee of the International Consumer Electronics Show, I’ve never seen American Greetings in the building. And yet, this year, they were displayed prominently in an eye-catching tent in CES Central Plaza, an outdoor experience for brands such as Gibson and BMW.
I had to mosey on over to see what the deal was, as there’s nothing futuristic about greetings cards. I was intrigued.
Checking out the American Greetings tent to see how they are merging tech with tradition #CES2017 #CES pic.twitter.com/UX9zTsaEsb
— Danyelle Little (@TheCubicleChick) January 6, 2017
What I found in the tent pleasantly surprised me. The idea of utilizing greeting cards as a way to send thoughts to others while at the show is basic but a revelation at the same time.
You can have too much tech in your life and get completely overwhelmed by the sheer “bigness” of it all. At the American Greetings Connection Hub, we were able to take it back to the basics while learning about how they merge technology with the creation of their cards.
Greeting cards are a canvas for thoughts, words, feelings, and inspiration. Being able to send them while being inundated with tech galore gave me a warm and fuzzy feeling. It gave me downtime during the busy-ness of the show which I really needed.
I also got to send a few cards to loved ones that were personalized just for CES attendees. We are urged to send greetings to our peeps, which American Greetings would mail for us.
Pretty sweet.
There’s no other gadget on the planet that can convey the sentiment and thoughtfulness a card conveys. The hashtag #DeviceLikeNoOther does seem appropriate, even if it appears to be misleading.
Kudos to American Greetings for taking a chance to celebrate simple, yet meaningful forms of communication during an event that is anything but.
I enjoyed the respite in the AG tent, and got to send a few cards that will hopefully, make someone’s day.
As busy working moms and dads, we have to make sure that within all of the activity of our day, we still focus on the people and things that really matter.
You can click HERE to read more of my CES 2017 coverage.
This is too cool. I’ve started back sending snail mail and this would be perfect.
I love getting greeting cards from the mail. These cards are cool. I love the designs.
I LOVE this! I absolutely love to give really cute cards for every occasion. They’re the perfect way to convey my feelings.
Cards are always a part of any gift I give. They make everything so much more personal, especially when you fill. up the inside with well wishes like I do.
This looks like a really fun event! I love American Greetings – I have always purchased their greeting cards for events.
I would love to go to this event one year. I always see it come and go!
I’ve never been in any event like this, but I’m really happy that you were there! I’m glad to see those beautiful greeting cards with stunning design.
These cute and feminine greeting cards are what I love! It would be appreciated by someone who I will send it.
That is so cool that you got to go behind the scenes. I couldn’t imagine having to come up with new cards, sayings, and messages to continue to appeal to the buyer. Greeting cards have probably fallen since technology allows us to send quick notes too.
It has been ages and ages since I’ve given anyone a card, but I love their selection of cards. So cute!
That must have been a great experience. I love all these cards. American Greeting has been around for a while, and I buy their cards often.
Wow, these cards are stunning! I can’t remember the last time I gifted someone a card but I always loved receiving them. 😛 I’ve heard about this event before!
Wow this is incredible!! It seems like there were so many amazing things at CES this year. SO fun!