My Chicklet just turned 10 years old, and she and I have been having “the talk” about all of those girlie things that are surely to happen to her and her body during the next few years. While these conversations can be nerve-wracking for the both of us, they are necessary. I want her to learn about the birds and the bees from me, not from a friend or someone at school. Although I know she and her friends discuss these things, I want her to always feel comfortable talking to me about them.
So when I was approached by Tampax and Always to attend #BeRadiant with Demi Lovato Neon Lights Tour when it stopped in St. Louis, I thought it would be a great opportunity for my daughter and I to continue the conversation and have a great time seeing Demi live, someone who is all about empowering our young girls. Demi’s tour is sponsored by The Radiant Collection from both Always and Tampax and their #BeRadiant campaign encourages young women to wear what they want all month long. Whether it is that time of the month or not, the coverage that Tampax and Always gives make girls feel confident that they can dress how they want without having to worry about accidents.
Demi’s Neon Lights Tour features major girl-power—with the impressive group Fifth Harmony (from The X Factor) and London pop singer Cher Lloyd, I felt it would be the perfect venue for my daughter to rock out while expressing herself and her tween’dom.
Before the concert, we were able to visit the Tampax Always #BeRadiant Fashion Closet, where we saw styles that showcased fab girl fashion and Demi’s “Wear what you want” motto. Girls should be able to wear what they feel and dress to reflect their individual personalities and style.
In addition, we got to see a dress worn by Demi Lovato. With The Chicklet being the budding fashionista and fashion designer, I thought this was a great way to encourage her girl-power.
The concert was fabulous, and she and I had a ball. Fifth Harmony, Cher Lloyd, and Demi Lovato all brought their A-game. Demi really impressed me with her live vocals and passion on stage. She is a truly a great performer and I am so glad we got the opportunity to see her live.
Demi Lovato’s Neon Lights Tour continues to Grand Rapids, Toronto, Cleveland, Nashville, and Indianapolis before going abroad to Brazil, Argentina, Chile, Ecuador, and Mexico.
Below are photos from our #BeRadiant adventure with Tampax and Always:
Outside of the Chaifetz Arena
Tampax Always #BeRadiant Closet
The Chicklet with Demi Lovato’s gorgeous dress
The girls of Fifth Harmony
Performing Heart Attack
Demi and Cher sing their duet together
About The Radiant Collection
The Radiant Collection from Tampax® and Always® provides women with one premium brand experience to meet all their feminine care needs. The full product line-up offers everything a girl would need to help keep her period invisible, including:
- Tampax Radiant tampons feature a unique re-sealable wrapper for discreet, worry-free disposal and the CleanGrip™ applicator for comfortable insertion
- Always Radiant Infinity pads feature a soft, seamless, flexible design to move with you and a light, clean scent so you can feel fresh. Made with Infinicel,™ which absorbs 4x more than you might need1, yet feels amazingly light!
- Always Radiant Incredibly Thin Liners are our thinnest and most flexible protection, with flexible edges that fit any panty style
- Always Radiant Wipes-to-Go deliver an enhanced everyday freshness